Extending Play

The Feminization of Collaborative Music Merchandise in the Early Twenty-First Century Engelstalig

Alyxandra (Assistant Professor in Journalism and Creative Media Vesey

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Omschrijving

Using the lens of feminized labor, Extended Play examines how female-identified musical artists use brand partnerships as a mode of artistic expression. This book classifies such promotional work as collaborative merchandise and examines its proliferation in the early twenty-first century.