McDonaldization

The Second Edition of McDonaldization: The Reader includes a wide array of sources, from journal articles, to essays from edited books, to newspaper, and magazine articles. George Ritzer, best-selling author of McDonaldization of Society, has updated this popular anthology to build upon and go beyond the thesis of McDonaldization. Classic articles from the First Edition remain in this volume and are supplemented by a significant number of new pieces which bring the discussion about McDonaldization up to date.